> “We want a little 82-year old granny to come in the morning to have her coffee. If the place ends up being Instagram-cool, okay, sure. But the goal isn’t Instagram, the goal is the granny. If granny comes, the rest will come.”
I feel like if most people starts running businesses with this in mind, we’ll all find ourselves the better for it :)
Truly, this is everything:
> “We want a little 82-year old granny to come in the morning to have her coffee. If the place ends up being Instagram-cool, okay, sure. But the goal isn’t Instagram, the goal is the granny. If granny comes, the rest will come.”
I feel like if most people starts running businesses with this in mind, we’ll all find ourselves the better for it :)